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[fourwheeler] The Business of Selling Tires: Kenda Light Truck Bootcamp

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in Offroad

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How do you get tire dealers to push your brand of tires? The answer is simple—plenty of education and hands on experience. Kenda Tires did just that, inviting some of its biggest tire dealers and shop owners from across the country to a tire “bootcamp” event in Las Vegas. Kenda started the week of training

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