Stellantis' Bold New Car Rollout
Stellantis is showing signs of positive growth following losses of about $25.9 billion in 2025. At the time of writing, the automotive conglomerate posted a 6% increase in its net revenue year-on-year to $42.2 billion, while net profit improved to $464.5 million. The company still has a long way to go, but its outlook looks promising.
Now, Stellantis has announced its FaSTLAne 2030 turnaround plans. It will spend close to $70 billion in overhauling its management, production, and, of course, product portfolio. By the end of 2030, the company wants to have done 60 new vehicle launches and 50 significant refreshes. No pressure, then.
Plans for North America
As average car prices breach the $50,000 mark, Stellantis wants to roll out more cars priced below that. Seven models will carry a price tag below $40,000, and two more will start at less than $30,000. Two more pricier models will be launched, bringing the total to 11 new models by 2030.
It wasn't mentioned what the sub-$40,000 and $30,000 models will be at the moment. However, it's Jeep and Ram that will get the lion's share of development and focus as Stellantis pinpointed both as its biggest volume and profit drivers. With that in mind, we could see more attainable pickups and crossovers from those brands.
That said, it has been reported that Chrysler will introduce a new model under $30,000. It's said that it was already shown to dealers in concept form and was called Pronto. Not many details were revealed about it, but we're hedging our bets that it's a subcompact crossover based on a European Stellantis product.
The Bigger Picture
Of the estimated $70 billion for the overhaul, Stellantis will allocate about $42 billion for brands and products. The upcoming 11 new Stellantis models for North America will bear a good chunk of those costs, up to 60%, per the company's figures.
It's a massive investment, but Stellantis hopes to raise revenue growth by 25% and volume gains by 35%. To bring these new models to market more quickly, the company is targeting 24-month vehicle development cycles instead of the usual 40 months. In the company's own words, it will be rolling out '29 battery-electric vehicles, 15 plug-in hybrid or range-extended electric vehicles, 24 hybrid electric vehicles, and 39 ICE/mild hybrid electric vehicles.'
With that, over 100 redesigned and refreshed models worldwide are expected within the next four years. As mentioned, Jeep and Ram will receive the most investment in the North American market. For Europe, Stellantis will be pouring more into Fiat and Peugeot, while the rest of the brands will benefit from the platforms used by those marques. Stellantis even wants to 'strengthen the future of Maserati,' which is probably its tallest order.
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