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If you’re planning to buy a new Toyota, the best time to do that may be now. That’s because the Japanese brand is projecting three price increases throughout 2026, instead of the usual two. Tariffs and uncertainties around this year’s pending review of the United States-Mexico-Canada Agreement (USMCA) have created a volatile environment for automakers, leaving even Toyota in a position where it must consider more price hikes. Andrew Gilleland, senior vice president of automotive operations at To

In February 2026, the Supreme Court invalidated significant portions of the tariff framework imposed under the International Emergency Economic Powers Act, declaring them unlawful. The ruling invalidated much of the sweeping tariff regime the Trump administration had put in place from early 2025, including levies on Canada, Mexico, and China, and opened the door to potential refunds of up to $175 billion in tariffs already collected. For Toyota, one of the most import-dependent automakers in the

No New Inventory The launch of the 2026 RAV4 has had a weird effect on Toyota dealerships. The Japanese brand unveiled the new 2026 version of the RAV4 for the United States, but the announcement resulted in an odd effect: people are still lining up to buy the remaining 2025 model-year units. As the best-selling vehicle in the United States, demand for the RAV4 doesn't stop. Toyota dealerships are now faced with a good problem: they're all sold out. However, there will be no new shipments of

Toyota's Flagship of Performance Anyone who still thinks Toyota is a plain vanilla brand, sacrificing performance and styling for mileage and reliability, might be in for a shock after checking out the three new models that made their debut in Tokyo on Friday morning. The Japanese giant had signaled it had some serious performance news coming in a series of recent teaser news releases. And, as many suspected, one of those three new products is a “concept” version of what’s certain to become the

The latest Toyota Camry is the ideal combination of old and new. It may be based on the platform of the previous Camry, but this ensures reliability. On the other hand, its standard hybrid powertrain and smart design are obvious improvements over the old one. With all of this in mind, it’s no surprise that the Camry remains one of the best-selling sedans in the country. You can still buy a new one for under $30,000, but if you’d prefer to go the leasing route, Toyota has lease deals running on t

Toyota’s global production grew for the fifth consecutive month in October, rising 4% year-over-year to 926,987 vehicles, fueled largely by surging hybrid demand in the United States. Global sales climbed 2% to 922,087, marking the automaker’s tenth straight month of sales growth, according to Toyota's latest data. The results show the company’s increasingly hybrid-heavy strategy, including major new investments. While hybrid demand continues to soar abroad, Toyota is also refining its approach

No brand has made a bigger bet on battery power than Toyota. Of the products it offers in the U.S. today, 16 are offered in gas-electric form. With a growing number of models, like the latest Camry, they’re only available as hybrid. On the flip side, the Japanese automaker has been among the slowest to adopt pure battery-electric technology. Until now, anyway. Entering the new yea

Toyota has been criticized in recent years by EV advocacy groups and EV fans alike for not going all-in on electric vehicles, but the automaker has remained steady in its balanced approach of offering a diverse range of powertrains tailored to customer needs and regional infrastructure. Basically, Toyota chose not to put all its eggs in the same basket, offering gas-powered, hybrid (HEV), plug-in hybrid (PHEV), battery electric (BEV) and fuel cell vehicles (FCEV) at the same time to please all c

Rethinking EV Packaging, Toyota-style Toyotararely takes the obvious route when it comes to EVs. While most of the EV world has settled into the standard skateboard layout, Toyota keeps looking for smarter ways to fit batteries, motors, and wiring – without just making cars bigger or heavier. Earlier, Toyota filed a patent for moving batteries and wiring to free up cabin space and simplify layouts. This time, the focus shifts from space to safety – specifically, what happens to EV batteries in a

There’s something ironic about the fact that even as competitors like Ford and Stellantis are paring back their own EV programs, Toyota is rapidly ramping up its own. Two new models – the bZ Woodland and C-HR – are set to roll into showrooms in the coming weeks, and on Tuesday evening, the Japanese automaker rolled out yet another entry, an all-electric version of the familiar Highlander. “This new Highlander is designed to be a stylish, high-tech leader in the midsize SUV segment,” David Christ

Toyota's Performance Car Resurgence About 20 years ago, Toyota's performance car offerings had all but dried up. The MR2 Spyder had been discontinued in the U.S, and the Celica was on its last legs. The next couple of years saw Japan's biggest automaker roll along without any models that would get the heart racing. Thankfully, that was rectified with the GT 86, initially called the Scion FR-S in America. What followed was a flurry of sports models that, in many ways, brought back Toyota's mojo.

Never Again The Toyota GR GT reportedly won’t follow the same ultra-limited production playbook as the Lexus LFA. In a report by The Drive, GR GT Project Manager Takashi Doi said Toyota Chairman Akio Toyoda regrets capping LFA production at just 500 units, a decision that ultimately made the Lexus supercar “out of reach.” With that in mind, the GR GT is expected to be more accessible to buyers, meaning production numbers and pricing will play a vital role in determining whether the project becom

One of the most anticipated reveals of the year has finally happened, and it doesn't disappoint. Toyota has unveiled the GR GT, built around three key criteria of a low center of gravity, low weight with high rigidity, and strong aerodynamic performance. And it's got plenty of power, too. A dry-sumped twin-turbo V8 with a Porsche 911 Turbo S-beating 641 hp and 627 lb-ft feeds an eight-speed transaxle on the rear axle, ahead of which sits an electric motor to fill torque and minimize lag. Top spe

A Relatively Cheaper Successor to the LFA Remember when the Lexus LFA came out in 2009? It carried a sticker price of $375,000, which already felt surreal at the time for a Toyota product. Adjust that number for inflation, and you're looking at roughly $563,000 today. That context matters because the new 641-horsepower GR GT is widely viewed as the spiritual successor to the LFA. Like the LFA, it's a flagship project born from motorsport thinking, obsessive engineering, and a desire to push Toyo

Toyota's New Performance Trinity Today lands as one of those odd days in automotive history where a brand casually drops three halo performance machines at once, reshaping its entire sporting identity in a single reveal. Toyota unveiled the Lexus LFA Concept, the GR GT, and the GR GT3 as a unified statement of intent – each positioned as a modern successor to the 2000GT/LFA lineage. We've already tackled the LFA Concept and the GR GT in separate pieces, so this one zooms in on the supercar that

Toyota's bZ3X has had a year that most automakers would kill for. Launched in China in March 2025 under the GAC-Toyota joint venture badge, the compact electric SUV crossed 80,000 deliveries within its first year on the market. Since September 2025, it has held the top sales position among all joint-venture new energy vehicles in China, a run now stretching seven consecutive months. In April 2026 alone, it moved 10,027 units, a new monthly record.

Toyota Improving on Hybrids Toyota’s hybrid push in the US is working. Nearly every model now comes with a hybrid option, keeping Toyota’s sales strong in 2024. There’s no sign that the result will change in 2025. Now that hybrids are the default, buyers expect more. Those looking at higher-end Toyotas or Lexus models want a car that feels right on the road, not just one that saves fuel. Balance, stability, and driving confidence are just as important. Toyota seems to get that. That thinking sho

The EV Packaging Problem Nobody Loves Talking About Electric vehicles (EVs) address plenty of challenges, but maximizing interior space isn’t always one of them. Today’s EV batteries are large, heavy units mounted under the floor, and that extra thickness comes with tradeoffs. Higher floors mean seating positions shift, and designers often have to make tough choices about rooflines, legroom, or the car’s overall shape. Some EVs end up looking taller than necessary, while others sacrifice cabin c

The three-row midsize crossover is the ideal vehicle for many American families. Some models are capable of seating up to eight occupants, you get better towing abilities than in a minivan, and there are a wide range of models to choose from. The Toyota Highlander, Honda Pilot, and Mazda CX-90 are three of the most trusted options in this category, but which one should you trust the most to keep your family safe? We’ve turned to the latest safety ratings from the Insurance Institute for Highway

Toyota’s problems with its failing UA80 eight-speed automatic transmissions are far from over. Late last year, a lawsuit was filed in Texas regarding this transmission, and now another one has popped up in the U.S. District Court for the District of New Jersey. Considering the sheer number of vehicles on the road with the UA80 transmission, this likely isn't the last time Toyota faces legal troubles on the matter. Here’s a look at what’s wrong with this transmission. Premature Transmission Wear

The Hybrid Era Is Here Hybrids have become so prevalent that Toyota is now offering more of its models exclusively with additional electric motors. While some buyers have expressed disapproval of this strategy due to lingering reliability concerns, a mechanic YouTuber – who claims to have worked on Toyotas for many years – shared his perspective based on extensive hands-on experience. The Car Care Nut, who has roughly 1.67 million followers on YouTube, said that modern hybrids have “simply becom

“Something new is on the horizon.” That’s all Toyota has to say in the latest teaser it’s dropped today. But Autoblog has been able to scratch out some details and, indeed, there’s something big coming in barely two weeks. The Japanese automaker has been one of the big skeptics when it comes to battery-electric vehicles. Ironically, even as key rivals like Ford, Stellantis and Volkswagen pull back on their EV plans, Toyota is accelerating its own product campaign. On top of new models like the T

Oil Shortage Incoming? It's no secret that the war in Iran has put a strain on the world's oil supply. Fuel prices have shot up, but now it appears a motor oil shortage is on the way, at least according to a post on X about a Toyota bulletin issued to North American service managers. The document, dated late last month, April 30, 2026, details that there will be a shortage of certain oil weights at North American Toyota dealerships and that dealers might have to substitute these oils for someth

The Land Cruiser FJ Goes Live in Japan Months after it made its world premiere in Japan, the compact Toyota Land Cruiser FJ has reached showrooms in its home market. Carrying a base price under $30,000, it's an affordable way to get into off-roading. As it's based on the Hilux, it's got rugged underpinnings from the get-go, and true capability off the beaten path. It's just a shame that the U.S has little to no chance of ever getting it. The Land Cruiser FJ has almost everything an old-school of

Not Exactly a Secret Cars have been collecting data the moment vehicle telematics became widespread. These days, however, it's more extensive now given the advancements in technology. There are more data points to collect, which has become a concern for consumers. The worry here is that the data is being collected by third-party companies that then offer it for sale to those who need, or rather, want it. Since then, there have been several lawsuits against automakers that claim regarding the mat